● DEPARTMENT · MARKETING DEPARTMENT
Marketing that knows your customers by name.
End-to-end advertising automation built on your customer data, not a stranger's. Programmatic SEO, PPC, social, and events. Currently in development. Free at launch for active customers — join the early-access list.
In development · join the early-access list
● THE ROLE
Parallel to the human counterpart.
Most dealer marketing is disconnected from the rest of the store. The Marketing Package is built on the same platform as your agents — so the campaigns that drive leads are the same system that responds to them, books them, and closes the loop on attribution.
● LAYER 2 · WORKFLOWS
4 workflows ready on day one.
Each workflow configures automatically during your 48-hour onboarding using data we pull during setup.
● HOW TO READ THE LIST BELOW
Every workflow is described in three parts — the same shape every time, no exceptions. Knowing this pattern makes the rest of the page faster to scan.
1 · Trigger
What fires the workflow. An event from your DMS or CRM, a time-based cohort, or a condition crossing a threshold.
2 · Action
What the AI agent does in response — the channel, the cadence, the context it carries into the conversation, and what data it writes back.
3 · Outcome
The end-state the workflow drives toward — appointment booked, hand-off to a human, clean drop with opt-out respected, etc.
WORKFLOW 01
Programmatic SEO
Automated landing pages for inventory categories, model pages, OEM campaigns.
HOW IT WORKS
- · Trigger: Inventory or campaign data change
- · Action: Auto-generated landing page deploys
- · Outcome: Indexed pages drive organic lead capture
WORKFLOW 02
PPC Campaign Management
Bid optimization tied to inventory + lead flow.
HOW IT WORKS
- · Trigger: Inventory + lead flow signal
- · Action: Real-time bid + budget adjustments
- · Outcome: Cost-per-attributed-lead optimization
WORKFLOW 03
Social Media Posting
Branded daily cadence on inventory + OEM campaigns.
HOW IT WORKS
- · Trigger: Daily content trigger
- · Action: Auto-generated branded post
- · Outcome: Cross-channel publishing + engagement tracking
WORKFLOW 04
Promo + Event Campaigns
End-to-end campaign orchestration.
HOW IT WORKS
- · Trigger: Event or promo trigger
- · Action: Cross-channel orchestration with attribution
- · Outcome: Full-funnel reporting from impression to deal
+ MARKETING DEPARTMENT LIBRARY
More workflows ready to activate.
Ready-to-deploy isn't the limit. The Marketing Department section of the Workflow Library includes additional templates you can activate after onboarding:
● INTEGRATIONS
Plugs into what you already own.
LIVE
ROADMAP
● WHAT WE MEASURE
Platform target: Up to 30% lower cost per attributed deal.
Range based on industry benchmarks + platform mechanics. Your numbers vary by lead flow, baseline, and store profile.
Marketing attribution gap (industry)
60-80% of leads can't be tied back to source
OEM co-op funds left unclaimed
40-50% (annual industry estimate)
CPM on Tier 3 dealer ads
$15-25 average
● HEAR IT IN ACTION
Listen to real Marketing conversations from active dealerships — audio + transcripts, anonymized.
● RELATED DEPARTMENTS
Other departments DealerTasker runs.
Each department is fully functional standalone — or bundle all five as the Total Store Bundle and save 18%.
● TALK TO A HUMAN
See Marketing Department on your data.
30-minute walkthrough on your actual lead flow and service data. We'll show you exactly where this package moves your numbers.
● HEAR IT FROM A DEALER
Reference calls available on request.
We don't publish named case studies until each dealer signs off on attribution. If you want to hear how DealerTasker is actually performing in a peer store, ask for a reference call — we'll arrange a 20-minute conversation with an active customer in your market or store group.